Thursday, July 1, 2010

Bridal Beauty Services in NYC

Bridal Beauty Services in NYC

Gerard Bollei -A Premier Hair Salon

Since first opening in 1965, Gerard Bollei Salon has been in the top echelon of New York City hair salons. Located in the landmark Galleria Building, the salon is a total service center, with an A-to-Z menu that caters to every beauty need imaginable. Its international staff is celebrated for their expertise in repairing hair color disasters, over-processed and damaged hair as well as designer haircuts, custom styling, state-of-the-art hair straightening, Brazil Bronze spray tanning, and head-to-toe Bridal Beauty services.

Consistently renowned as hair color specialists, Gerard Bollei Salon has one of the largest color departments anywhere. There is none better to create your signature shade than the Master Color Team at Gerard Bollei. Whether you are seeking bold hues or subtle highlights, our color experts have the experience and instinct to design your perfect look.

The 4th floor spa facility is an oasis of serenity conveniently situated in the heart of Manhattan. Our spa staff is always on the lookout for the newest in skin care technology to offer our clients. In addition to microdermabrasion, our skin care roster includes pre and post-operative facials, anti-acne peels, and cleansing back treatments.

Most notable is the salon’s longevity. Many salons have come and gone over the years, but Gerard Bollei Salon is still going strong and growing. Our clients are so loyal that they span generations (90% of our business is through word-of-mouth recommendations.) That fact alone speaks volumes. Add to it the no-attitude ambience that is so increasingly rare today, and you will understand the salon’s success. Complimentary consultations are always provided – Contact us to schedule yours today!

Bridal Services

We will plan your wedding look from rehearsal dinner to ceremony to reception and finally the honeymoon, working with you to create perfection according to your specifications. Hair Extensions, Color, Highlights, Cut, Up-Do, Styling, Skin, Brows, Nails, Waxing, Spray Tan, Make-up - Gerard Bollei has it all! From the bride and groom to the wedding party and family, our team can accommodate everyone, either in the salon or on-site at a location of your choosing. Advance booking required.

VIP Bollei Bride

Inquire about our customized VIP Bridal Packages, available in the salon or at a location of your choice.

Come into the salon for a complimentary consultation to learn more about our total bridal beauty services, which have been the focal point of New York area weddings since 1965. Whether your choice is a traditional Manhattan venue, a romantic country inn, or a unique space all your own…we will coordinate it all to suit your individual style. Remember…the most beautiful brides are Bollei Brides!

Unlike other salons, your first consultation appointment is on us! Talk to us about your dress, your flowers, your venue, and how you envision your wedding look. Call to schedule your complimentary bridal consultation: 212-759-7985

Wednesday, June 23, 2010

VIP Mobile Marketing

VIP Mobile Marketing aligns with strategic partner Valpak Rochester to offer mobile marketing offers, discounts, coupons and messages

Valpak Rochester is a leader in the direct mail coupon space and is now partnered with VIP Mobile Marketing, the mobile phone marketing specialist in an effort to launch a targeted SMS text marketing program to both local and national brands. This partnership is designed to make it easier for consumers to find, search and use offers relevant to their locations.

"Mobile marketing is just one of the next big waves in new-age marketing tactics," said Kathleen Jacobs, owner of VIP Mobile Marketing headquartered in Rochester, NY, "The reason why merchants are taking to this new medium so strongly is because cell phones are always with us and we are able to tap into a younger audience like never before. With mobile marketing there is no need to clip paper coupons, no need to check email or surf the Web looking for hot deals, people can quickly and easily navigate through coupons, discounts, and offers without sifting. In addition marketing messages can be modified or brought to market in an instant. Imagine a customer walking up to the counter holding up their cell phone and saying I want this special.”

Because of the real-time nature of this vehicle of communication, we can customize the offers or message," "For example, in the food category, we can drive lunchtime or dinnertime traffic specifically to those customers who have opted in by delivering a message to customer’s cell phones. Using VIP mobile marketing SMS text messaging, Valpak of Rochester will send offers and point-of-purchase messages to consumers who opt-in. These offers can be redeemed immediately.

Who we target
VIP Mobile Marketing’s primary focus is on delivering mobile offers, discount, coupons and messages for service industries including but not limited to fast food restaurants, fine dining, auto service, auto oil/lube, auto wash and the entertainment sector. In addition, dry cleaning hair salons as well as other retail or service based businesses can reach their customers anytime anywhere with a compelling offer.

"There is ongoing interaction with the consumers in these categories and because of that we believe that they will be highly responsive to mobile offers, discounts, coupons or messages," said Ms. Jacobs, How about just a reminder to drop off the dry cleaning each Tuesday?

Consumers opt in for the mobile offers either once they receive the Valpak envelope, through a direct mail piece, a radio or television spot, billboard or in-store signage. We make it simple to join and unobtrusive to maintain- consumers only sign up for what they want creating an extremely targeted–interested consumer.

Consumers receive a welcome message within 30 seconds and a text message from that particular merchant.

As part of the VIP mobile database, the opted-in consumer will continue to receive mobile offers; discount or campaign messages till he or she opts out.

Customers will be sent information between two and four times a month. The message, discount, coupon or offer can be saved on the consumer's mobile phone. He or she can go to the store or company, display the text message to the attending cashier and then obtain the discount or offer.

Marketers can now integrate across Valpak’s shared mail drops, targeted direct mail and mobile. The company will not only time the drops to the advertiser's needs, but also report the timed opt-in.

The advertiser gets access to consumers who have opted in for VIP Mobile Marketing-delivered messages, offers, discount and coupons in metro areas including but not limited to Rochester, Buffalo and Syracuse.

Direct marketing at its best "Mobile direct marketing mobilizes traditional print and electronic strategies to drive more traffic to the advertisers stores, it sparks purchases and increase sales. In addition, it enables merchants to increase their reach and engage the mobile consumer, especially the hard to reach 18-34-year-old demographic, by providing a measurable, direct call to action in the form of mobile coupons, discount offers or marketing messages.

This form of marketing is even more direct than traditional mail or online pieces. As consumers have become more comfortable communicating via text from their mobile devices, direct marketers can capture their attention at multiple points during the day. Mobile direct marketing even permits touching the customer at the point of purchase.

Merchants can now have a marketing campaign that hits a consumer at three different points during their day—in the mailbox, on their PC and now their mobile phone.

This begs that you ask yourself this question “We can hit your customers, anytime anywhere… Can you?”

For additional mobile, print or SEO information please contact Kathleen Jacobs 888-843-1113 or kathleen@vipmobilemarketing.com

Monday, February 1, 2010

More new landing pages for more cities

We just updated our system to dynamically generate fully optimized business profiles. If you have not claimed your listing and enhanced the information time is still available to do this at no charge.
MyWebYellow is a great way to find local businesses based on unique search terms remember you can be specific with your search as we capture information from company websites. Think of us a a search engine married to an internet yellow pages...

We have added home pages more more cities including: Aberdeen, South Dakota Abilene, Texas and Akron, Ohio

Friday, January 22, 2010

MyWebYellow starts re-design of our City Pages

We are hard at work with improvements to MyWebYellow. One of the current efforts is to create a local landing page for each city. We are still testing the best format and trying to determine what will eventually be the final layout. For now we have just updated three city profiles. As you may know we are headquartered in Rochester, New York and that is the first page format to see. Would love some feedback. If you are interested in linking to these or any other city for your website or blog please contact us. We are open to all types of relationships and have many options, including our free link exchange programs, and our new SEO gold key and Platinum SEO plans for advertisers. While we continue to work out our strategy on other fronts. Believe me there is so much to do I wish there was 40 hours in a day. We have also completed similar home pages for Buffalo, New York and Binghamton, NY. All other cities are in production and we'll update you as those pages are completed. We should be posting several each week. With over 370 metropolitan service areas it would be a daunting task with out our great team of dedicated people. Had an interesting call from a user who found a way to use MyWebYellow's local search as a lead generator. She is in new business development and was targeting a specific category of businesses. The option to search by zip code gave her the ability to coordinate with outside sales -- see her job was to provide lists of companies for each rep in the area they sell ... interesting! More soon...